The CRM Leaderboard

The best CRM is the one that wants it most.

Twenty spots. Ranked by conviction, not committee. Every spot is for sale, and seven are still open from $10. Outbid the current holder and the crown is yours.

See the standings How it works ›

Current standings

Updated today
№ 1 · REIGNING Salesforce The enterprise standard. Best for Large enterprisesEndless customizationBiggest app ecosystem Holds the crown at $380 2 № 2 · RUNNER-UP HubSpot The CRM that scales with you. Best for Scaling mid-market teamsFree tier to startAll-in-one platform Held at $340 3 № 3 · CHALLENGER Pipedrive Built by salespeople, for salespeople. Best for Small sales teamsEasy to learnGreat value Held at $315
4 Attio The CRM for the next generation of teams. Best for Modern startupsBeautiful UXFlexible data model Held at $280 5 Close Calling, email and SMS, built in. Best for Inside sales teamsBuilt-in calling and SMS Held at $260 6 Monday CRM Pipeline meets Work OS. Best for Process-driven teamsHighly visual pipelinesEasy to learn Held at $230 7 Zoho CRM Everything you need, for less. Best for Budget-conscious SMBsGreat valueHuge feature set Held at $210 8 Freshsales AI-first sales CRM by Freshworks. Best for SMBs that want AIStrong AI assistantGreat value Held at $185 9 Copper Lives inside Google Workspace. Best for Google Workspace shopsNative Gmail integration Held at $175 10 Insightly CRM and project delivery, together. Best for Service delivery teamsBuilt-in project management Held at $150 11 ActiveCampaign Where CRM meets automation. Best for Marketing-led SMBsBest-in-class email automation Held at $135 12 Nutshell Sneaky powerful, refreshingly simple. Best for Small B2B teamsEasy to learnGreat value Held at $20 13 Keap CRM, automation and payments for small business. Best for Solo founders and micro-businessesAutomation plus payments Held at $10
14 Open spot No CRM holds this position yet. It could be yours. Available from $10
15 Open spot No CRM holds this position yet. It could be yours. Available from $10
16 Open spot No CRM holds this position yet. It could be yours. Available from $10
17 Open spot No CRM holds this position yet. It could be yours. Available from $10
18 Open spot No CRM holds this position yet. It could be yours. Available from $10
19 Open spot No CRM holds this position yet. It could be yours. Available from $10
20 Open spot No CRM holds this position yet. It could be yours. Available from $10

Rankings, without the pretending.

Every "top 10" list is paid anyway. Ours just says so, out loud. One transparent rule decides the order.

01

Pick your spot

Twenty positions, from $10 to $380. Held spots show exactly what their holder paid; open spots start at $10. No hidden criteria, no mystery methodology.

02

Outbid the holder

Want a taken spot? Pay $10 more than the company holding it. They slide down one place, you take theirs. The crown always goes to whoever wants it most.

03

Own the page

Your spot ships with a do-follow backlink, your pitch on the leaderboard, and a full dedicated page about your product. Live within 24 hours.

Every spot includes

Do-follow backlink

A clean, permanent link from a page built to rank.

Leaderboard placement

Your name, logo and one-liner at your rank.

Dedicated page

A full profile that tells your product's story, your way.

Monthly report

Clicks, referrals and your spot's traffic, every month.

Questions, answered.

Is this ranking objective?

No, and that is the point. It is ranked by how much each company values the spot. We think that is more honest than a "methodology" page nobody reads. The price paid is public on every row.

What happens when someone outbids me?

You slide down exactly one position and keep everything else: your page, your backlink, your traffic. You will be notified and you can always bid the crown back.

How long does my spot last?

Your placement stays until someone pays more for it. Your dedicated page and backlink are permanent for the duration of your listing.

Can any company buy in?

Only real products in the category. We review every listing before it goes live: a CRM leaderboard lists CRMs, nothing else. We reserve the right to refuse anything misleading.