Leaderboard  /  Nutshell

Nutshell

Sneaky powerful, refreshingly simple.

Holding № 12 · since February 2026 · at $120

2010
Founded
Ann Arbor, MI
Headquarters
5,000+ companies
Customers
4.3 / 5
G2 rating
$7
Starts at (user/mo)
SMBsFirst real CRMHuman supportMidwest pragmatism

The pitch

Nutshell is what happens when a CRM vendor decides its customers should not need an admin. Pipeline automation, email sequences, scheduling and reporting all ship configured and usable on day one, and a human support team (free, for every customer, forever) fills the gap most SMB tools leave open.

It will not run a 400-seat enterprise, and it does not try to. It runs the five-to-fifty-person sales team better than tools twice its price, which is exactly the promise this board exists to rank.

“All the CRM most businesses will ever need, and none of the rest.”

Why teams pick it

Guided pipelines

Board, list and map views with automated stage guidance for every deal.

Email sequences

Personal drip campaigns that stop the moment a reply lands.

Sales automation

Auto-assign leads, trigger tasks and advance deals without setup pain.

Free human support

Real onboarding help and support included on every plan.

Honest reporting

Forecast, funnel and activity reports your team reads without training.

Marketing add-on

Newsletters and drip marketing from the same contact base.

Pricing at a glance

Per user per month, billed annually. Snapshot as published in August 2026; their official pricing page is the source of truth.

Official resources